Contentoo Advisory Board

Maurits Geuze

Senior Relationship Banker

Maurits is a senior banking professional. He works as sector banker for companies active in the Energy and Circularity sector. Advising his international clients with large financial and strategic challenges. His overarching goal, reaching the Paris climate goals together.

In addition Maurits is passionate about entrepreneurship, he acts as a hands-on advisor for several early stage businesses across sectors. He loves to support founders and accelerate sustainable growth together.

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Bjorn Sprengers

Chief Marketing Officer

Bjorn is a Business & Marketing leader with over two decades of (C-level) leadership experience in consumer Tech industries. He started his career in strategy consulting at Arthur D. Little and then joined Royal Philips for a career in Marketing that ultimately took him to the lead Marketing role for the Group’s consumer products business in Southeast Asia.

Bjorn has been Chief Marketing officer for one Southeast Asia’s most successful unicorns, PropertyGuru, since 2013. PropertyGuru is a real estate marketplace, FinTech, Data and Software solutions provider (‘PropTech’) backed by private equity players that include TPG Capital and KKR. Since 2019 Bjorn also leads PropertyGuru’s Fintech business unit as Managing Director. He has been involved in a series of start-ups throughout his career and is passionate about scaling companies and building winning teams.

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Johan Andsjö

Boardmember and co-investor

Johan Andsjö is a senior executive and board professional with more than 26 years’ experience in the telecommunications sector.
Johan has worked in more than 20 countries ranging from South America, Europe Eurasia, with the common purpose of bringing modern and affordable wireless, fixed and fiber services to the markets.

Johan has more than 12 years of experience as a senior executive and/or as CEO.
During 2012 – 2015 he was CEO of Orange Switzerland, during 2006 – 2012 he was CEO of Yoigo in Spain, during 1999 – 2000 he was CEO of TIS in Brazil.
During the period of 1995 – 2012 Johan held various international positions for the Scandinavian telecoms group Telia Company and among other duties he was part of or leading 3 wireless operator start-ups.

Johan has 7 years experience as board professional, he currently holds the positions of chairman in Adamo SL (Rural fiber operator in Spain), Chairman of TMNL advisory board (market leader in Holland), Deputy chairman of Wind Hellas and Crystal Almond holdings (Greece), and Non executive board member in Melitta (Malta) and Njuice AB (Sweden).
In parallel he also works as senior industrial advisor to various of the largest Private Equity funds in the world focused on the telecommunications sector


Johan was born in 1972 and grew up outside Stockholm. He is a Swedish citizen currently residing in Switzerland. He has a bachelor’s degree in telecommunications from the Royal institute of technology in Stockholm.
He is married with 2 teenage children.

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Jelle-Jan Bruinsma

Partner at endeit capital

Jelle-Jan combines seven years of hands-on management, operational and business development experience at YouTube (Google) with ten years experience in Private Equity (NPM Capital), corporate M&A (Endemol) and Venture Capital (Endeit Capital).

After working over 5 years with the Endeit Capital team on their first fund from early 2006 onwards he then joined YouTube as head of partnerships for Nordics and Benelux and later headed the go-to-market teams for YouTube partnerships for EMEA and APAC out of London. In July 2018, he returned to Endeit Capital as Partner.

He is currently a board member at Roamler, Leadfeeder and Cevinio.

Jelle-Jan holds a MSc Industrial Engineering and Management from Twente University, the Netherlands.

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